Endcap displays are typically utilized for major promotions where the retailer is allocating a larger piece of valuable high traffic space at the end of an aisle. Endcaps typically are theme oriented for new product launches or to create “full line” brand awareness. They offer a significant opportunity for the manufacturer to sell-in larger quantities of goods and result in historically the retailers highest sell-through and ROI. Endcaps are valuable real estate and we are experts at designing and executing a successful endcap program.
